Testimonial Video Promotion

Today, my main goal was to complete a project for an independent fashion consulting company.  This job was a fairly straightforward mini-commercial and I was provided a professional script from my client.  So that certainly helped.  Whenever I’m given a script, it helps to speed up the turnaround process.  That benefits both the client and my business.

Projects like this are some of my favorites.  I get to perform as a commercial spokesperson (which I love to do) and talk about fashion.  For me, it’s a win-win!

With the holidays just around the corner, I’ve been feverishly working to complete a variety of projects.  I’ve just completed over a dozen testimonials, several product reviews and a corporate voice over for a presentation.  So as I begin to literally wrap up Christmas presents, I am also pleased to have completed the loose ends on a variety of projects.  Now I will take a few days off to complete my own personal responsibilities and get things in order.  Cheers!!

I don’t know whether it’s this time of year or what, but things just seem to speed up around now.  There are so many things to do with work and family that it can be a tad overwhelming.  However, it’s much better to be busy than idle.  It just requires a little bit more organization and forethought when planning the day.  How is your day going?

Every time I make a testimonial for a product or website, it’s a new experience.  It’s a little dash of acting and a lot of believability that go into making a video convincing.  Sometimes, it can actually be a challenge to be natural.  You would think being real would be easy, but it’s not necessarily so.  Whenever I get a testimonial project, I like to put myself right into the shoes of the potential buyer.  That way I can seem convincing and believable.  Ultimately, that’s the goal because if a video seems realistic and sincere, it will get more conversions.  And that means more sales for you!!

One of the things that I find most interesting in making web videos is the diversity of people that order them.  It’s really incredible to be able to get an order from a client half a world away, record it and with the click of a button send off the finished product.  We really do live in a new global world that is not just for large corporations anymore.  I really enjoy connecting with folks all around the world.  Things always stay fresh and interesting, I can tell you that!

This week seems to be bringing me great amounts of work in terms of making videos for promotional and business purposes.  I really enjoy delivering messages and information to audiences.  It’s very rewarding.  And judging from feedback, it seems to be bringing in some great ROI’s for my clients.  That’s the power of video messages…bringing visions to life and adding credibility to businesses.

Today was back to business as usual.  Had quite a few new, interesting orders float my way.  I was working on a lengthy video for a flooring specialist company, which was great.  Looks like I may continue to be their spokesperson for promotion and product information videos.  I’m looking forward to making more videos for that company.